Educator
It is my lifelong goal.
Becoming Joshua McGarvey
An Experimental retail experience
at PMH Advertising Agency
at PMH Advertising Agency
Event planning, Identity
A collaborative project with Minnesota-based experimental Artist Joshua McGarvey when I was working as a designer at PMH Advertising Agency.
“An Experimental Retail Experience” showcased Uselding Fridays as a clothing line that created by McGarvey in an oversaturated commercial advertising environment. Installing a bedroom set in the boss’s front office, a jump rope routine was performed on the owner’s desk. At the same time, spectators watched from the sidewalk outside, offering a sort of voyeuristic experience.
And the design for this event includes an event invitation, a flyer, a digital invitation, and several Instagram posts.
“An Experimental Retail Experience” showcased Uselding Fridays as a clothing line that created by McGarvey in an oversaturated commercial advertising environment. Installing a bedroom set in the boss’s front office, a jump rope routine was performed on the owner’s desk. At the same time, spectators watched from the sidewalk outside, offering a sort of voyeuristic experience.
And the design for this event includes an event invitation, a flyer, a digital invitation, and several Instagram posts.
It was a blast that Zengqi and I had the opportunity to collaborate on the identity system for this year’s Risd Grad Show. The identity means celebrating the multidisciplinary and inclusivity between each major while the students at risd constantly cross the boundary between mediums, materials, and textures to apply to their works.
The system applies to various platforms, including
a website, various-sized posters and banners, print ads, digital ads, and social media.
View full Grad Thesis Students work digitally at:
https://publications.risdmuseum.org/grad-show-2022
The system applies to various platforms, including
a website, various-sized posters and banners, print ads, digital ads, and social media.
View full Grad Thesis Students work digitally at:
https://publications.risdmuseum.org/grad-show-2022
“Treasure” Chest
The Coffin Carries More Than Bodies
Motion, Video Editing
The Roman sarcophagus (or stone coffin) is an example of funerary art that dates back two thousand years. The word sarcophagus emerged from Greek roots that roughly translates to the compound phrase, “flesh eating.” A number of examples of ancient Roman sarcophagi now reside in the permanent collection of the RISD Museum. I’ve been puzzled over the public’s lack of physical access to these objects: how can people understand the actual value and embodied meaning of these stone vessels when the public is prevented from touching them—and even from standing too close to their display? The public’s access is channeled instead through an interpretive label, or audio guide, provided by the museum. I sense people lose interest quickly and quickly leave the artwork behind. I suspect, however, that there may be others like me who are curious to know what’s inside these closed containers. In Treasure Chest, I dissect a sarcophagus from its surface inward, seeking to expose its heart and share it with others. My goal is to offer a deeper, decidedly tactile experience that exposes the interiority of these ancient funerary objects and reframes public engagement with their form and purpose through a digital place.
Center for Primal Matters
A Speaker Series
Web, Speculative Design, Curation
The Center for Primal Matter promotes active explorations of material culture, and focuses on promoting kinship with chemical elements.
Various characters come to life in this serious yet playful interpretation. Whether or not you have an affinity for chemistry, you likely studied the subject in school. But what happens if the periodic table is re-examined? Can it become a magical tableau? The 118 elements sit quietly on the table—and they become simultaneously mysterious and charming with the realization that everything, including human bodies, is made of them.
Everything we touch, eat, and use comes from the 118 chemical elements found in the periodic table, yet we rarely stop to consider and appreciate their existence. The Center for Primal Matter creates an environment where these elements expand beyond their abstracted two-dimensional representation in an array. The project gives elements a voice; I asked each element to be a collaborator, to represent themselves in a three-dimensional way. As a curator, I invited them to the stage as guest speakers for a limited series of broadcasts—Primal Matters; I also organized a few panel discussions to give opportunities to hear their voices.
Visit us at: c4pm.org
Various characters come to life in this serious yet playful interpretation. Whether or not you have an affinity for chemistry, you likely studied the subject in school. But what happens if the periodic table is re-examined? Can it become a magical tableau? The 118 elements sit quietly on the table—and they become simultaneously mysterious and charming with the realization that everything, including human bodies, is made of them.
Everything we touch, eat, and use comes from the 118 chemical elements found in the periodic table, yet we rarely stop to consider and appreciate their existence. The Center for Primal Matter creates an environment where these elements expand beyond their abstracted two-dimensional representation in an array. The project gives elements a voice; I asked each element to be a collaborator, to represent themselves in a three-dimensional way. As a curator, I invited them to the stage as guest speakers for a limited series of broadcasts—Primal Matters; I also organized a few panel discussions to give opportunities to hear their voices.
Visit us at: c4pm.org